Why Odd Molly epitomises the Quirkee Birds values
It is now about 10 years since Odd Molly was first launched in Australia and Quirkee Birds took this unique Swedish designer label under its wings. Since then the globally appraised brand has become a beloved and essential addition also in Australian wardrobes. But what made Sofia believe in this label so long before its established success Down Under? And what is keeping it at Quirkee Birds?
Sofia Londero, owner of Quirkee Birds Rozelle and Bowral, says “9 out of 10 Odd Molly garments will be that piece that people will compliment you on, and that is what I love about them! Remember, it’s what Quirkee Birds’s motto is all about; We want your feathers to stand out from all the other birds’.”
"It’s what Quirkee Birds’s motto is all about;
We want your feathers to stand out
from all the other birds’."
“This is the sort of brand that has so many unique features that almost everyone can find something they will absolutely love, because it feels like “their” piece; custom-made for them. My staff, our customers and I love the heavily detailed, often beautifully embroided style that Odd Molly uses and therefore its one of the few brands I schedule for 4 deliveries a year!”
"...almost everyone can find something they will absolutely love,
because it feels like “their” piece; custom-made for them."
Stylist Steph, finishes with a customer and I ask her what she thinks about Odd Molly. She turns around with a beaming face. “It’s just great! It makes any outfit pop! It’s soft and feminine yet confident and fun and Odd Molly always offers its wearer not just show-stopping pieces, but also incredible comfort! They only use natural high quality fibres such as silk and constantly create soft fabrics, which allows you to feel as good as you look! How can you beat that?”
"It’s soft and feminine yet confident and fun"
Ok, ok we get it. It is a lovable brand…
I’m on my way out when Steph pulls out an AMAZING piece and says “Hey try this!” I obey and… oh my god! I am in love!
Welcome in to our Rozelle store that has brand new arrivals of this stunning, Swedish label, selling now!
My weekend plans? Going out in my new Odd Molly jacket!